“Safe Kids, Safe Future” campaign has continued its nationwide push for improved road safety among children with Aga Khan Primary School being the latest institution to host the initiative.
This educational and charity activity implemented by the Intelligent Transport Monitoring System (ITMS) Uganda in partnership with the Ministry of Works and Transport, Uganda Traffic Police, and Kampala Capital City Authority (KCCA), aims to equip young learners with essential knowledge and habits that promote responsible road use.
Speaking during the engagement, ITMS representative Allan Kwitonda said the organisation has dedicated the end of the year to raising road safety awareness, especially among school-going children.
“When you start with young children, it becomes easier to influence the older generation. A child can remind a parent that the traffic light is red. This is why we believe starting with the young will help us achieve long-term safe road behaviour,” he said.
Kwitonda explained that ITMS is currently piloting the programme in Kampala schools, with plans to expand it countrywide next year.
“We are starting with Kampala as the pilot, but we intend to roll it out to schools across the country. Our goal is to educate young people so that as they grow, road safety becomes part of their daily behaviour.”
He added that many road accidents in Uganda are linked to limited road-user education gaps and the campaign seeks to address it through sustained sensitisation. Beyond schools, ITMS plans to extend the initiative to communities to ensure broader impact and year-round engagement.
Aga Khan Primary School applauded the road safety drive for empowering learners with practical knowledge that enhances safety both within the school environment and on public roads.
School representative Luyima Vincent, who oversees the science department, security, and student safety, described the campaign as timely and impactful.
“This campaign aims to alert learners to be safe within the school and even on the road. They have given the students’ knowledge about how to use the road safely. This will help them grow up knowing how to stay safe,” he said
He commended organisers for involving class representatives who will share the lessons with their peers, ensuring the information reaches a wider audience.
The campaign also sparked enthusiasm among pupils, who eagerly demonstrated what they had learned about road signs and pedestrian safety.
Pupil Pat Mahesh Moray, joined by White Sai Siva Kumar, highlighted different types of road signs including:
· Information signs that guide road users
· Danger signs with red borders to warn of hazards such as pedestrian crossings
· Speed limit signs, particularly the 30 km/h limit near schools
The pupils were also given reflective vests, bracelets, helmets and explained their importance in enhancing visibility, especially at night, along with the reflective barriers used by road officers.
In their remarks, the learners thanked ITMS, the Ministry of Works, KCCA, and the Uganda Police for taking the initiative to educate young road users.
“We want to thank Ministry of Works and Transport, ITMS, Traffic police, and KCCA for teaching us about road safety,” they said, extending their appreciation to teachers for supporting the training.
The ‘Safe Kids, Safe Future’ charity campaign continues to grow as a key driver in reducing road accidents by instilling lifelong safety habits in Uganda’s youngest road users. The organisers say the campaign will run throughout next year, reaching more schools and communities across the country.